ETC5523: Communicating with Data

Tutorial 10

Author

Michael Lydeamore

Published

October 1, 2001

🎯 Objectives

  • dissect the narrative structure and techniques of the data story
  • discuss with peers to understand how effective the data story is

Exercise 10A

Revisit the data story you each presented in your blog post. In particular, you should check:

  • Reach: Did the audience even receive your message at all? Who did and who didn’t?
  • Understanding: Did the audience interpret the data message in the way you intended?
  • Impact: Did the audience react in the way you wanted them to react?

Exercise 10B

For the following data stories, discuss with your peers:

  • What are the main messages of the story?
  • What elements of statistical persuasion was the data story focused on conveying?
  • What are some narrative structure and techniques used to present the story in an effective manner?